Posting consistently while traveling is hard. Between new routines, timezone jumps, and full days of activity, it's easy to fall behind — or disappear entirely.
So before heading off for a month of travel (including Buffer's team retreat in Turkiye), I gave myself one day to prep as much content as possible. The goal? Not to finish everything. Just to build a flexible system that would make it easier to stay visible without scrambling.
Here's how I did it — and how you can try a lightweight version of this too.
Step 1: I picked content pillars based on real life
Instead of brainstorming from scratch, I started with what was already happening:
- Retreat prep and travel moments
- Visa logistics (I'm based in Nigeria)
- Daily lifestyle content like shopping and museum visits
I also kept recurring themes like:
- Remote career tips
- My LinkedIncome journey
- Thoughts and advice on content creation
These became my content pillars — not from a master plan, but from real life. I tagged them all in Buffer using grouped views and the Idea Composer to keep things organized.
Step 2: I did a low-pressure brain dump
With my pillars in place, I gave myself 45 minutes to dump every content idea into Buffer — no overthinking.
A few examples:
- "Come with me to pick up wishlist shoes"
- "Visa stress as a remote worker"
- "What I'm packing for the retreat"
No need for perfect captions — just quick thoughts I could return to and polish later. Idea dumps reduce friction by a ton. Even 5–10 quick ideas can make future creation feel easier.
Step 3: I focused on easy-to-create formats
First up? Text posts. They're quick to outline and work across platforms like LinkedIn and Threads. I drafted 4–5 of them inside Buffer — just a hook, some bullets, and a CTA placeholder.
Then I filmed short videos and B-roll:
- Talking-head clips based on my ideas
- Travel footage I could pair with a voiceover later
- Organized folders on my phone by theme
Prioritize formats that take less energy but deliver high ROI.
Step 4: I did the boring admin work (it helped the most)
This part isn't flashy, but it kept the system running:
- Uploaded drafts and outlines into Buffer
- Used tags for format, platform, and content pillar
- Set calendar check-ins for mid-trip edits and publishing
Admin tasks upfront = less stress when you're tired, busy, or on the move.
Step 5: I built a mini content buffer — just in case
For low-energy days, I prepped a few backup posts:
- 2–3 short, evergreen text posts
- Extra video clips I could edit quickly
- A quote or photo dump for slower moments
Your "lazy day" content is the secret to long-term consistency.
What I walked away with:
- 5 text posts (outlined)
- 4 short videos (some B-roll, some ready to go)
- 3 backup posts
- A tagged, flexible system inside Buffer
- And most importantly — breathing room
If you're heading into a busy season, consider blocking off a few hours this week to set yourself up. Even if you don't post more, you'll post with less stress.
🎯 Want to try this for yourself?
Start by outlining five ideas based on your week — no pressure to post them, just get them down. Future you will thank you.
